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Zanda pricing and plans in 2026: Is it worth the investment?

Avatar photo Katy Piper
Last Updated: August 21, 2026
Reviewed by: Avatar photo Lucy Galloway
Key takeaways

Key takeaways

Zanda’s pricing starts at $19/month. The Starter plan caps you at 1,000 appointments for the lifetime of the account. Growth at $49/month removes that limit.

Costs climb as your team grows. Each additional practitioner on Growth is $19/month, so a five-person team pays $125.

Several features cost extra. SMS, Telehealth Pro, and BizzyAI Scribe are paid add-ons on every plan.

Pabau starts at $62/month with scheduling, clinical records, marketing, payments, and inventory included.

Zanda is a popular choice among allied health professionals, and it’s easy to see why. 

The entry price is low and the feature list covers the basics. But dig into Zanda pricing and you’ll find that every extra practitioner, SMS message, and telehealth upgrade adds to your bill.

In this guide, we break down what each plan costs, what’s included, and how the total compares with practice management software like Pabau.

How much does Zanda cost?

Zanda costs $19/month on Starter and $49/month on Growth, with each extra practitioner adding $19 a month on top.

Zanda, formerly Power Diary, offers two plans. Starter is built for solo practitioners. Growth supports solo and group practices, with the option to add practitioners for a monthly fee.

Here’s the full pricing breakdown:

Plan / Tier Price Details
Starter $19/month 1 practitioner; 1000-appointment limit; 1 user (promo ~$9.50/mo)
Growth (Solo) $49/month 1 practitioner base; unlimited appointments/users (promo ~$24.50/mo)
Growth (Group) $49/month base + $19/mo per extra practitioner e.g. 2 practitioners = $68/month standard
Add-on: Telehealth Pro $9/month per practitioner Unlimited telehealth calls

Note:

Each additional practitioner on the Growth plan adds $19/month. Zanda’s Growth pricing calculator quotes team sizes up to 999 practitioners, so you can price a large practice yourself.

That per-practitioner fee is what separates the headline price from the bill. Here is how the Growth subscription climbs as the team fills out.

Bar chart of Zanda's monthly subscription by team size: 1 practitioner on Starter $19, 1 on Growth $49, 2 practitioners $68, 3 practitioners $87, 5 practitioners $125, 6 practitioners $144, add-ons excluded
A five-person team pays $125 a month on Growth, more than six times the $19 headline, before a single add-on. Figures from Zanda’s published plan pricing.

Zanda passes $100 a month at four practitioners. None of that figure covers SMS, telehealth, or AI transcription.

Pabau: An alternative

Pabau Calendar card
Pabau’s calendar covers the whole team inside one plan band, so you move tiers rather than paying a fee for every extra seat.

Pabau is an all-in-one practice management system built for medical aesthetics and private practices.

Unlike Zanda, which serves general allied health professionals, Pabau is designed around the full medically-led patient journey.

At $62/month, every Pabau plan includes features that Zanda either restricts to its Growth tier or doesn’t offer at all:

  • Online booking and appointment scheduling
  • Electronic medical records (EMR) with notes, consents, and medical history
  • Automated reminders and AI-powered workflows
  • Stock management and point of sale
  • Marketing automation and client retention tools

Here’s how Pabau’s plans compare:

Plan / Tier Price Details
Starter From $65/month Per practitioner; billed monthly
Team / Group Scales by location and user count Volume-based pricing
Enterprise Custom pricing Contact sales for a quote

You can see the full breakdown on Pabau’s pricing page.

Pro Tip:

Use Pabau’s time-saving calculator to estimate how many hours the platform could save your practice each month.

Zanda pricing plans: A breakdown

Zanda pricing
Zanda publishes both plans on one page, which makes the jump from $19 to $49 easy to see and the per-practitioner fee easy to miss.

Zanda offers two plans, but the features you get at each tier are very different. 

Starter works for solo practitioners just getting started. Growth is where you get customizable clinical notes, multi-location support, and tools for managing a team.

Here’s what’s included at each level and where costs start to climb.

Appointment management

Zanda calendar
Recurring bookings and conflict alerts come with both plans, but only Growth adds multiple practitioner views. Source: Zanda.

The Starter plan caps you at 1,000 client and group appointments in total, not per month. See 10 clients a day and that lifetime allowance runs out in roughly five months.

Growth removes the cap entirely and adds:

  • Unlimited group appointments
  • Multiple practitioner views
  • Locations filter for managing multiple sites
  • Calendar groups and custom display order

Both plans include recurring appointments, the availability finder, and appointment conflict alerts.

Client management and clinical notes

Zanda client management
Client profiles are unlimited on both plans, so the Starter ceiling sits on appointments and storage rather than on people. Source: Zanda.

Both plans include unlimited client, contact, referrer, and third-party profiles.

Starter gives you 100GB of document storage and ready-to-use progress notes. Growth adds:

  • Unlimited document storage
  • Customizable note templates
  • A practice operations manual
  • Client admin notes
  • Client tasks

If you need to standardize session notes across a team, you’ll need Growth.

Online bookings and client portal

Zanda client portal
Patients book, pay, and complete forms themselves on either plan, which keeps front-desk calls down from day one. Source: Zanda.

Both plans include a client portal for booking appointments, viewing invoices, completing online forms, and syncing with Google Calendar.

Where they differ is scale. Starter limits you to one physical location and one telehealth location. Growth opens up multiple locations with a locations filter, plus room and resource bookings.

Automated reminders and communication

Zanda’s Starter and Growth plans include:

  • Appointment reminders and automatic confirmations
  • Customizable communication templates
  • SMS notifications (pay-per-message, see hidden costs section)

Bulk communication tools are only available on Growth.

Pro Tip:

Pabau includes email campaigns and recall automations on every plan at no extra cost. SMS runs on credits you top up, so text messages are billed by usage rather than bundled into the subscription.

Telehealth (add-on)

Zanda offers three telehealth options:

  • Telehealth Basic: Free, up to 100 minutes/month. After that, $0.01 per participant-minute.
  • BYO Zoom: Free if you have a Zoom account. Includes Zoom Desktop and Mobile App features.
  • Telehealth Pro: $9/month per practitioner. Unlimited calls, screen sharing, file sharing, and session recordings.

If your practice runs virtual sessions regularly, Telehealth Pro is the only option without usage caps.

BizzyAI (AI-powered assistant)

Zanda bizzy ai
BizzyAI splits into a free note-refining tier and a paid Scribe tier, so your AI cost depends on how much you transcribe. Source: Zanda.

Zanda recently rolled out BizzyAI, an AI-powered assistant with three tiers:

  • BizzyAI: Refine is free for all users. It helps create and refine clinical and admin notes based on your inputs.
  • BizzyAI: Scribe costs $1 per transcription hour. It transcribes client sessions and generates session notes in your personal style.
  • BizzyAI: Insights is coming soon. It will offer AI-driven insights, professional reports, and the ability to query client records and clinical data.

Refine is useful for quick admin work. If you run regular client sessions, Scribe at $1/hour is where the time savings show up.

Zanda hidden costs

Zanda doesn’t have hidden fees, but several add-ons and usage-based charges can catch you off guard. Here’s what to watch for:

  • SMS messaging costs $0.09 per outbound message (replies are free). Practices in the US and Canada also need a dedicated SMS number at $4.99/month, which includes 35 credits.
  • Telehealth Pro is $9/month per practitioner for unlimited video calls. The free tier only covers 100 minutes/month before overage charges kick in at $0.01 per participant-minute.
  • Stripe payment processing fees apply to every online payment (typically ~2.9% + $0.30 for US cards). Zanda doesn’t add a markup, but the cost is still there.
  • BizzyAI Scribe charges $1 per transcription hour for AI-generated session notes.
  • Extra practitioners on the Growth plan cost $19/month each ($9.50 with the current 50% promo for 6 months).
  • Insurance claiming is available as an add-on with a $50 enrollment fee, $0.15 per claim, and $0.10 per ERA/EOB.

Pro Tip:

Factor in SMS volume early. A practice sending 100+ appointment reminders per week could easily hit $40+/month in SMS costs alone. Test your own volume during the 14-day free trial before you commit.

Zanda pros and cons

Here’s a quick breakdown of Zanda’s pros and cons.

Pros

  • Affordable entry point: Starter at $19/month makes it one of the cheapest options for solo practitioners.
  • Strong clinical notes: Customizable templates and ready-to-use progress notes that work well across allied health.
  • Solid client portal: Clients can book appointments, complete intake forms, view invoices, and manage their health records on their own.
  • Responsive support team: G2 reviewers consistently praise the team for being helpful via chat, email, or video.
  • 12-month money-back guarantee: If Zanda doesn’t work for you within a year, you get a full refund. That’s uncommon in this space.

Cons

  • Per-practitioner pricing adds up: Every new practitioner on Growth costs $19/month. A five-person practice is looking at $125/month before any add-ons.
  • SMS is pay-per-message: Zanda charges for every outbound text. Other platforms fold SMS into the plan.
  • No built-in marketing automation: You’ll need Mailchimp or another third-party tool for email marketing, SMS campaigns, or client segmentation.
  • No inventory management: No stock management, POS, or retail capabilities. Med spas and product-focused practices will need to look elsewhere.
  • Reporting lacks depth: Multiple G2 reviewers say reporting and analytics need improvement, especially around financial insights.

Who is Zanda best for?

Zanda works best for allied health professionals who need straightforward appointment scheduling, clinical notes, and a client portal.

It is not built for medically-led aesthetics, or for practices that need inventory, campaign automation, and deep payment controls.

Solo allied health practitioners

Zanda is a strong fit for:

  • Psychologists
  • Physical therapists
  • Counselors
  • Speech pathologists
  • Occupational therapists

These practitioners need reliable practice management without the complexity of a larger clinical platform. The Starter plan delivers exactly that.

Zanda is not the only platform built for allied health. Our roundup of Jane App alternatives covers the same decision from a different starting point.

Small group practices

The Growth plan supports multiple practitioners with shared calendars, room and resource bookings, and customizable note templates.

It works well for small behavioral health or multidisciplinary practices that mainly need scheduling and session management.

Budget-conscious startups

Zanda is a good option for new practices that only need basic client management, online bookings, and integrated billing.

The low entry price and 14-day free trial make it a practical starting point. Budget-focused practices often weigh it against Practice Better pricing and Carepatron pricing before committing.

Running a med spa, a dermatology practice, or a private primary care practice? You will likely need more than Zanda offers, and Pabau is typically a better fit.

Zanda customer reviews

Zanda holds a 4.7/5 on G2 and a 4.6/5 on Capterra. Here’s a summary of what users like and where they see room for improvement.

Positives

Users consistently praise Zanda for its simple interface and responsive support. Solo practitioners in particular value how quickly they can get up and running.

Common highlights include:

  • Intuitive calendar, even with multiple clinicians and varying availability.
  • Client portal that handles bookings, invoices, and forms without staff involvement.
  • Responsive support team available via chat, email, or video.
  • Customizable note templates that fit different practitioner workflows.

One G2 reviewer describes the platform as straightforward and practical, noting how it makes tracking payments and patient data easier across their practice.

Zanda positive review
Reviewers single out the calendar and the client portal, the two areas the Starter plan already covers. Source: G2.

Complaints

The platform isn’t without friction. A few recurring issues come up across reviews, particularly from practices that are scaling.

Common frustrations include:

  • Reporting lacks depth and customization, especially for financial data.
  • No native mobile app and a clunky mobile web experience.
  • Limited room and resource booking for multi-practitioner setups.
  • Automation setup that gets confusing across multiple appointment types.

A reviewer on G2 flags that when you click into a record from a report, navigating back doesn’t keep the original view. You end up re-running the report or working across multiple tabs. 

Zanda negative review
The reporting complaints cluster around navigation rather than missing data, which bites hardest once several practitioners share one account. Source: G2.

Best alternative to Zanda: Pabau

Pabau covers the ground Zanda leaves open. It’s built for medically-led and aesthetic practices that need more than scheduling and clinical notes.

If you are still shopping around, our comparison of alternatives to Phorest reviews eight more platforms. Two areas separate Pabau from Zanda most clearly.

Clinical tools built for medical practices

EMRs in Pabau
Pabau’s client record holds consents, treatment notes, and before-and-after photos on one timeline, and every plan includes it.

Pabau’s EMR is purpose-built for medically-led practices. Every client record includes:

  • Medical history and consents
  • Treatment notes and before-and-after photos
  • Face mapping and injectable tracking
  • Contraindication and allergy alerts

Staff see the full patient timeline in one place and can flag risks before a treatment starts.

Marketing automation built in

Every plan includes marketing tools, with no third-party subscription to buy on top:

  • Automated campaigns and reactivation flows
  • Loyalty tools and client segmentation
  • Recall sequences and targeted promotions
  • Engagement tracking inside the platform
Pricing factor Zanda Pabau
Entry price $19/month (Starter) $62/month (Starter)
How pricing scales Per practitioner added By plan band, set by user count and location
Seat fees Yes ($19/practitioner/month) No per-seat surcharge
Feature gating Starter lacks custom templates, automations, multi-location Every plan includes every feature
Clinical records Included (basic on Starter) Included on every plan
Marketing automation Not included Included on every plan
Inventory management Not included Included on every plan
Best for Solo allied health practitioners Medical and aesthetic practices

For a feature-by-feature look, our practice software comparisons put Pabau next to Zanda and the rest of the field.

How Pabau keeps costs predictable as your team grows

On a per-practitioner plan, every hire is also a pricing decision. You add a clinician, the subscription goes up, and the SMS and telehealth add-ons go up with it.

Pabau prices by plan band instead. A band covers a range of users at one location, so a second or third practitioner joins the calendar without a separate seat fee.

Every band includes the whole platform. Scheduling, clinical records, forms, payments, inventory, reporting, and marketing sit inside the subscription, so the feature you need next is already switched on.

That makes budgeting simple. You can model next year’s software cost straight from your hiring plan, instead of pricing out each add-on separately.

See what your practice pays as it grows

Pabau prices by plan band rather than per seat, and every band includes scheduling, clinical records, payments, marketing, and inventory. Book a demo and we will map your headcount to a plan.

Pabau practice management dashboard

Conclusion

Zanda’s $19 entry price is honest, as long as you are one practitioner with a modest caseload. Past that point the bill is a base plan plus a stack of per-use charges.

So price the practice you expect to run in 18 months, not the one you run today. Add up the seats, the SMS volume, the telehealth minutes, and the transcription hours.

Sometimes that total lands close to a platform with marketing, inventory, and a medically-led client record. At that point the cheaper subscription is no longer the cheaper choice.

Book a demo to see what Pabau would cost your practice today, and at the size you are aiming for.

Continue your research

Continue your research

Comparing allied health platforms? Cliniko alternatives lines up the tools Zanda is most often shortlisted against.

Running a therapy caseload? SimplePractice competitors covers the platforms mental health practices compare first.

Want a second pricing breakdown? Carepatron alternatives shows how another allied health platform structures its plans.

Weighing a bigger platform? Mindbody pricing explains what the tiers cost once a practice runs classes and retail.

Frequently asked questions

Does Zanda offer a free plan?

No. Zanda doesn’t have a permanent free plan, but it does offer a fully functional 14-day free trial with no credit card required. After that, the Starter plan begins at $19/month.

Is Zanda a safe platform?

Yes. Zanda is ISO 27001 certified, HIPAA compliant, and CCPA compliant. It includes two-factor authentication and PCI-compliant payment processing.

Can I use Zanda on my phone?

Yes. Zanda is accessible via a mobile web browser. The client portal also works on mobile, so patients can manage their own online bookings, forms, and invoices from their phone.

Can I upgrade or downgrade my Zanda plan anytime?

Yes. You can switch between Starter and Growth at any time. Zanda also offers a 12-month money-back guarantee. If the platform isn’t right for you, you can request a full refund of subscription fees.

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