Aesthetics Clinic Marketing Blog | Pabau Medical Software Solution

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New Businesses

The best Botox training programs in Texas

The hype and demand for non-surgical cosmetic treatments are growing daily — this is a trend that doesn’t look like it’s going

Tanja Lepcheska January 8, 2025

Best Botox training programs in California

New Businesses

6 best Botox training programs in California

Thinking about becoming a certified aesthetic injector or curious about Botox training programs in California? You’re in the right place🎯 Botox is

Tanja Lepcheska January 8, 2025

taxable and non-taxable spa services in California

Compliance and security

A breakdown of taxable and non-taxable spa services in California

We can all agree that tax laws are confusing, and when it comes to spa services in California, they can feel downright

Ivana Kotorchevikj January 8, 2025

Compliance and security

Can nurses administer Botox injections?

Botox (botulinum toxin) is on top of the list of most sought-after cosmetic treatments and has been on top for quite a

Tijana Kargovska December 31, 2024

New Businesses

Essential tips for setting up a medspa online booking platform

Is your online booking platform fully optimized? Or are there key steps you’re missing that may be costing you bookings? Using digital

Jana Dimovska December 25, 2024

New Businesses

Complete guide to crafting a booth rental agreement (Template included)

Want the Booth rental agreement template? Grab it right here! Creating a clear salon booth rental agreement is crucial for spas and

Jana Dimovska December 25, 2024

New Businesses

What are the Texas cosmetology license requirements?

Are you dreaming of a thriving career in the beauty industry? Becoming a licensed cosmetologist (or getting a Cosmetology Operator license, as

Ivana Kotorchevikj December 19, 2024

Who can own a med spa in Texas header image

New Businesses

Who can legally own a med spa in Texas? A quick guide

Texas, the Lone Star state, isn’t just known for being the second largest state in the US. It’s also a popular hotspot

Tanja Lepcheska December 18, 2024

Pabau’s spa reputation management features

Patient engagement and experience

Pabau’s powerful spa reputation management features

Your spa reputation isn’t important – it’s everything! It’s the difference between winning new clients… or losing them to competitors. Customer reviews

Ivana Kotorchevikj December 12, 2024

New Businesses

Essential tips for setting up a medspa online booking platform

Is your online booking platform fully optimized? Or are there key steps you’re missing that may be costing you bookings? Using digital

Jana Dimovska December 25, 2024

Patient engagement and experience

Pabau’s powerful spa reputation management features

Your spa reputation isn’t important – it’s everything! It’s the difference between winning new clients… or losing them to competitors. Customer reviews

Ivana Kotorchevikj December 12, 2024

Patient engagement and experience

The ultimate aesthetic interest questionnaire template for your clinic

Want the aesthetic interest questionnaire template? Grab it right here! With new aesthetic trends popping up all over social media all the

Tijana Kargovska October 17, 2024

Patient engagement and experience

Why surveys and reputation management are crucial for med spa success

How do you measure your med spa’s success? Is it appointments booked? Profit made in the last month or year? New clients

Ivana Kotorchevikj September 27, 2024

Patient engagement and experience

Boost revenue and transform medspa operations: The benefits of review management software

Discover how Pabau’s review management software streamlines Medspa operations, enhancing client satisfaction and boosting your business’s online reputation.

Tijana Kargovska September 24, 2024

Patient engagement and experience

Guest blog: Why mobile rewards are the future of client engagement

As more and more competitors enter the market, it’s even more important than ever to get client engagement, loyalty, and referral right,

Lucy Galloway August 29, 2024

Patient engagement and experience

Thank you messages for spa clients: What to say, how to deliver, and 20 messages to use

The Beatles sang Thank You Girl back in 1964, Alanis Morrisette sang Thank U in 1998, and Ariana Grande sang Thank U, Next in 2018.

Jana Dimovska August 9, 2024

Patient engagement and experience

A step-by-step guide to perfecting the customer journey in aesthetics

The customer journey in aesthetics today is nothing like the one in the past. Customer expectations are incredibly, incredibly high. These days,

Tanja Lepcheska July 24, 2024

Patient engagement and experience

8 strategies to improve patient engagement in your med spa

Let’s remind ourselves once again what patient engagement is – it’s encouraging your patients to participate in their treatment decision-making process, based

Tanja Lepcheska July 19, 2024

Compliance and security

A breakdown of taxable and non-taxable spa services in California

We can all agree that tax laws are confusing, and when it comes to spa services in California, they can feel downright

Ivana Kotorchevikj January 8, 2025

Compliance and security

Can nurses administer Botox injections?

Botox (botulinum toxin) is on top of the list of most sought-after cosmetic treatments and has been on top for quite a

Tijana Kargovska December 31, 2024

Membership contract template for med spas

Compliance and security

Membership contract template for med spas

Can’t wait? Jump right to the template! Med spa memberships are great for you and your clients – they enable clients to

Ivana Kotorchevikj November 28, 2024

Compliance and security

How to navigate CQC violation investigations: A complete guide

The Care Quality Commission (CQC) is the independent regulator of health and social care services in England. Their mission is to ensure these

Jana Dimovska October 22, 2024

Compliance and security

Understanding California cosmetology laws (Updated as of 2024)

Staying informed about state regulations is crucial for beauty professionals, as it not only fulfills a legal obligation but also ensures the

Jana Dimovska October 17, 2024

Compliance and security

Ensuring HIPAA compliance in your paperless practice: A guide

Many industries are embracing the advantages of going paperless, eliminating the necessity for physical records, endless printing, and filing cabinets that take

Jana Dimovska October 16, 2024

Compliance and security

The essential compliance checklist for aesthetic clinics in the UK

The word ‘compliance’ is likely to make even the most experienced practitioners feel apprehensive. After all, compliance is complex and always evolving.

Tanja Lepcheska October 10, 2024

Compliance and security

What licenses do you need to open an aesthetic clinic in the UK?

If you’ve decided that you’d like to make the leap and open your first aesthetic clinic, the first thing to say is

Tanja Lepcheska October 4, 2024

Compliance and security

A complete HIPAA compliance checklist for primary care in the U.S.

The Health Insurance Portability and Accountability Act, or HIPAA, sets the standard for safeguarding for patient data safety and security in the

Ivana Kotorchevikj September 19, 2024

Efficiency and work/life balance

7 tips to streamline appointment booking at your med spa

If someone asked you to rate your appointment scheduling process in your spa out of 10, what would you give it? 8?

Ivana Kotorchevikj October 9, 2024

Efficiency and work/life balance

The power of automated pre and aftercare emails for medspa practices

A day in the life with a medspa business – clients arriving for appointments, phones ringing, bookings being taken, administering treatments… It’s

Tijana Kargovska September 12, 2024

Efficiency and work/life balance

Top features to make your spa stand out in 2024

The spa industry is growing, and it’s growing fast. In fact, its growth rate is expected to rise by nearly 12% this

Jana Dimovska May 20, 2024

Efficiency and work/life balance

Should you offer refreshments to your spa customers?

As a spa owner or manager, you strive to provide your clients with a memorable experience. Did you know that something as

Jana Dimovska April 26, 2024

Efficiency and work/life balance

Level up your spa: 7 benefits of integrated payment processing

For any bustling spa, staying ahead of competitors means not just meeting, but beating client expectations. While automated reminders and savvy marketing

Sara April 4, 2024

Efficiency and work/life balance

Mastering patient scheduling: 6 tips for effective management

What’s one thing that healthcare clinics, medi-aesthetic clinics, med spas, and salons have in common? They all schedule appointments. But although it

Ivana Kotorchevikj March 11, 2024

top 4 reasons for burnout in healthcare + solutions

Efficiency and work/life balance

The top 4 reasons for burnout in healthcare + solutions

You’ve probably heard of the term “burnout.” It’s not everyday stress hiding behind a buzzword. Think of it like an epidemic leaving

Teodor Jurukovski March 6, 2024

Efficiency and work/life balance

How Pabau’s injection plotting tool powers effective record-keeping

Pabau’s injection plotting feature is a specialized tool for accurately recording and tracking injectable treatments, which is particularly useful to med spas

Jana Dimovska January 10, 2024

Efficiency and work/life balance

5 benefits of using medical dictation tools in your private practice

Speech recognition technology in healthcare is on the rise, and medical dictation tools are leading the pack. Speech recognition, like dictation, is

Lucy Galloway December 5, 2023

Marketing and revenue growth

Enhancing spa service add-ons with Pabau’s powerful tools

You don’t want your clients to just feel good when they walk out of your spa – you want them to feel

Ivana Kotorchevikj December 5, 2024

Marketing and revenue growth

Pabau vs MailChimp for client communication

Consistent communication with your clients can position your med spa as a business that genuinely cares about client satisfaction and overall customer

Jana Dimovska October 18, 2024

Marketing and revenue growth

7 tips for optimizing your med spa Google Business Profile

Your med spa is finally open — you made it! Equipment and rooms are in place. Products are stocked. Your team of

Ivana Kotorchevikj September 4, 2024

Marketing and revenue growth

12 things you can do with the Marketing Plus upgrade in Pabau

Let’s admit it – healthcare marketing can be a bit of a rollercoaster🎢 This is often because practitioners are juggling marketing along

Tanja Lepcheska August 30, 2024

Marketing and revenue growth

Med spa social media marketing: 8 tips to increase online engagement for your clinic

These days, it seems like everyone and their dog has a business page on social media. But let’s be real: just having

Teodor Jurukovski July 31, 2024

Marketing and revenue growth

9 event marketing ideas to boost your spa’s clientele

The competition for boosting spa clientele is fierce💥 This has made spas think of many creative ways to promote their business. One of

Tanja Lepcheska July 8, 2024

Marketing and revenue growth

7 proven lead generation ideas to grow your med spa

As a med spa owner, one thing you’ll know is that lead generation is crucial for growing your medical spa business –

Tanja Lepcheska June 27, 2024

Marketing and revenue growth

8 creative filler promotion ideas

Dermal fillers are one of the most popular aesthetic treatments around. One thing that will never die in the beauty industry is

Jana Dimovska June 26, 2024

Marketing and revenue growth

3 proven ideas to create your med spa membership packages

Ever thought of your med spa as a subscription service, like Netflix, only for revitalizing skin and spa treatments? It might sound

Teodor Jurukovski June 18, 2024

New Businesses

The best Botox training programs in Texas

The hype and demand for non-surgical cosmetic treatments are growing daily — this is a trend that doesn’t look like it’s going

Tanja Lepcheska January 8, 2025

New Businesses

6 best Botox training programs in California

Thinking about becoming a certified aesthetic injector or curious about Botox training programs in California? You’re in the right place🎯 Botox is

Tanja Lepcheska January 8, 2025

New Businesses

Essential tips for setting up a medspa online booking platform

Is your online booking platform fully optimized? Or are there key steps you’re missing that may be costing you bookings? Using digital

Jana Dimovska December 25, 2024

New Businesses

Complete guide to crafting a booth rental agreement (Template included)

Want the Booth rental agreement template? Grab it right here! Creating a clear salon booth rental agreement is crucial for spas and

Jana Dimovska December 25, 2024

New Businesses

What are the Texas cosmetology license requirements?

Are you dreaming of a thriving career in the beauty industry? Becoming a licensed cosmetologist (or getting a Cosmetology Operator license, as

Ivana Kotorchevikj December 19, 2024

New Businesses

Who can legally own a med spa in Texas? A quick guide

Texas, the Lone Star state, isn’t just known for being the second largest state in the US. It’s also a popular hotspot

Tanja Lepcheska December 18, 2024

New Businesses

Botox face mapping: A guide and template for med spa professionals

Want the Botox face mapping template? Grab it right here! You can always tell when Botox is done right. It’s subtle and

Tanja Lepcheska November 25, 2024

New Businesses

How to streamline acne face mapping: A simple guide + free template

Can’t wait? Jump right to the template! Acne can significantly impact people’s confidence, especially if it appears at a later age. So,

Ivana Kotorchevikj November 22, 2024

New Businesses

Can a nurse open a med spa in California?

Nurses. AKA the rockstars of patient care and the ultimate med spa MVPs. They’re the heart and soul of every patient experience,

Tanja Lepcheska November 22, 2024

New Businesses

8 Pabau features that help private practices save time

Time management is a crucial aspect of running a successful private practice. But with countless tasks and responsibilities demanding your attention as

Jana Dimovska January 10, 2024

Efficiency and work/life balance

How Pabau’s injection plotting tool powers effective record-keeping

Pabau’s injection plotting feature is a specialized tool for accurately recording and tracking injectable treatments, which is particularly useful to med spas

Jana Dimovska January 10, 2024

Pabau2

A complete guide to using XERO in your salon or spa

For most aesthetics practitioners, finances are not their forte – nor should they be. Balancing top-notch care with financial intricacies can quickly

Lucy Galloway December 21, 2023

Marketing and revenue growth

The benefits of a membership program for med spas

Give before you get. Creating a membership programs for your med spa isn’t just about making money, it’s about creating a group

Ivana Karafiloska December 20, 2023

Efficiency and work/life balance

5 benefits of using medical dictation tools in your private practice

Speech recognition technology in healthcare is on the rise, and medical dictation tools are leading the pack. Speech recognition, like dictation, is

Lucy Galloway December 5, 2023

Efficiency and work/life balance

Webhooks for medical practices: A user-friendly how-to guide with examples

Real-time communication between different systems is essential in any busy medical practice. Consider payments, for instance. If your practice uses management software

Lucy Galloway November 28, 2023

Efficiency and work/life balance

How does Klarna work + 5 reasons why you should use it in your salon or spa

You can pay for home renovations in installments. You can pay for an ASOS clothing order in installments. So why can’t you

Ivana Karafiloska November 27, 2023

New Businesses

How to prepare your receptionist for using Pabau – everything you need to know

Are you looking for a hassle-free and efficient way to manage your bookings? Look no further than Pabau! This innovative practice management

Lucy Galloway November 17, 2023

Marketing and revenue growth

5 amazing automations that will boost revenue at your aesthetics clinic

Let’s be honest, running a busy practice can be a whirlwind. Between scheduling appointments, delegating staff, responding to emails, and answering the

Lucy Galloway November 1, 2023

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5 best cosmetic surgery clinic management software

The number of people getting cosmetic procedures is growing, with the cosmetic surgery industry’s market value projected to be $140 billion by

Jana Dimovska September 3, 2024

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4 laser hair removal clinic management software for increased revenue

Hands up if your to-do list at your laser clinic never seems to get shorter? Checking the day’s schedule, making sure rooms

Ivana Kotorchevikj August 9, 2024

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5 best physiotherapy clinic management software + top features

With so many things to do around your physiotherapy practice, the last thing you need is more manual work. Some physical therapy

Ivana Kotorchevikj July 5, 2024

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Why your spa needs automated payment processing + 5 tools

Hot take: slow checkout and payment hiccups can put a damper on your spa’s amazing service. This not only potentially damages your

Ivana Kotorchevikj April 2, 2024

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9 best integrated payment processing tools for med spas

As a med spa owner, you want to help people look and feel their best. However, the business side of things can

Ivana Kotorchevikj March 27, 2024

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7 best cloud-based practice management solutions for healthcare professionals

As a healthcare business, there are so many problems practice management software can solve for you. Automated payments, seamless scheduling, reports running

Lucy Galloway February 9, 2024

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9 advanced management software for today’s trendy hair salons

Running a modern hair salon demands ruthless efficiency. Who wants to juggle appointments, chase payments, or type endless treatment recommendations? No one.

Lucy Galloway February 9, 2024