Dreaming about being a medspa owner someday💆♀️ Turning that dream into a reality probably involves a few big unknowns: finding the right
Thinking about going into aesthetics or starting your own aesthetics business? One of the first things that you may ask is —
Let’s admit it – healthcare marketing can be a bit of a rollercoaster🎢 This is often because practitioners are juggling marketing along
As more and more competitors enter the market, it’s even more important than ever to get client engagement, loyalty, and referral right,
Every healthcare practice or aesthetic clinic has two sides: medical and business. On the medical hand, your providers treat patients or clients,
If you’re in the healthcare industry, this won’t be the first time you’ve heard about HIPAA. It’s a mandatory US legislation for
The Beatles sang Thank You Girl back in 1964, Alanis Morrisette sang Thank U in 1998, and Ariana Grande sang Thank U, Next in 2018.
Hands up if your to-do list at your laser clinic never seems to get shorter? Checking the day’s schedule, making sure rooms
If you’re currently searching for the right primary care management software for your primary care practice, you’re probably juggling several questions. The
A clinic is only as good as the quality of care it provides. Consistently high quality can build trust and relationships with
People are really forgetful. I should know, I’m the Undisputed World Heavyweight Champion of forgetting things. In fact, I once read a
You know what they say — you need distance to get close. And they are probably right. Ever since the pandemic, patients
Patient engagement is a game-changing asset for scaling your medical spa or clinic. But, only doing your part as a healthcare provider
In an era where self-expression and self-care have become integral parts of our lives, the world of medi-aesthetics has transformed into a
*Ping*— A few things in life have us as hooked as the phone notification sound. It makes you drop whatever you’re doing
Your clients are the lifeblood of your clinic. Each new client presents an opportunity to grow your business and to establish long-term
According to the British Association of Aesthetic Plastic Surgeons (BAAPS) the number of patients being treated for serious complications following cosmetic surgery
One Saturday night, earlier this year, my partner and I made the startling realization that we had nothing for dinner. We checked
There’s something romantic about pen and paper. The gentle scratching as your thoughts transform into words, each sentence punctuated by a tap
Ah, the age-old question: “How can I make more money without burning yourself out in a few months?” Well, if you’re running
Efficient, effective practice management is crucial for every healthcare organisation, whether you’re running an aesthetic clinic, managing a GP surgery or delivering
According to the British Association of Aesthetic Plastic Surgeons (BAAPS) the number of patients being treated for serious complications following cosmetic surgery
Today’s digital age requires clinics to have effective digital marketing to grow and reach more customers. Almost half of internet users (47%)
In the fast-paced and competitive world of salons and beauty businesses, finding the right scheduling software can be crucial for streamlining operations
According to consulting firm McKinsey, black consumers are three times more likely to be dissatisfied than non-black consumers with their options for
Running your own clinic is hard work. Really hard work. Whether you’re an owner/operator or manager of an aesthetic practice, GP surgery
Running a business, keeping your clients happy and staying up to date can feel overwhelming at times. Luckily, there are some tools,
Your clients are the lifeblood of your clinic. Each new client presents an opportunity to grow your business and to establish long-term
Ah, the age-old question: “How can I make more money without burning yourself out in a few months?” Well, if you’re running
Today’s digital age requires clinics to have effective digital marketing to grow and reach more customers. Almost half of internet users (47%)
Clinic owners and managers: how quickly do you get back to leads? We don’t want to be the bearers of bad news…
If you’re thinking about advertising your aesthetic clinic on Facebook, you need to understand exactly what Facebook advertising is, how you could
Brand matters. It’s the reason you buy what you do when you go to the supermarket, why you choose certain products over
It’s safe to say that you probably didn’t get into medi-aesthetics and beauty treatments to sit at a computer analysing data. You
You’ve been following your marketing plan, making use of all the marketing tactics you can find – from social media posts to
The aesthetics industry is growing year on year, and with it the number of practitioners and clinics. With the proposed changes to the law on who
As a healthcare business, there are so many problems practice management software can solve for you. Automated payments, seamless scheduling, reports running
If you’re aiming for a steady revenue flow, a base of loyal returning clients, and a position of excellence among your competitors,
Every healthcare practice aims to keep patients happy, informed, and engaged in their care. Having a dedicated client portal makes this simple:
Scheduling appointments manually can be an error-prone task, especially for busy clinics and spas that offer a wide range of services. Double
Can you blame someone for having an unexpected skin outbreak in the middle of the night and wanting to schedule an appointment
A career shift into the aesthetics industry is an enormous change, especially if you’ve spent the majority of your career so far
Time management is a crucial aspect of running a successful private practice. But with countless tasks and responsibilities demanding your attention as
Patient acquisition is one of the most crucial healthcare marketing strategies. It involves using various strategies to attract more patients to your
Transparency is everything when it comes to cosmetic procedures. Going under the knife is always going to be a big deal and
Not sure where to start when it comes to marketing your med spa or clinic? Our helpful starter pack is jam-packed with helpful tips and strategies for success.
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