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SimplePractice vs Pabau

Why is Pabau the right SimplePractice alternative for you?

This page will unpick some of the key differences between SimplePractice and Pabau so that you can decide which is the best fit for your business.

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Main differences between SimplePractice and Pabau

SimplePractice

SimplePractice is a popular US practice management platform built for therapists, counsellors and health-and-wellness professionals — especially solo practitioners and small group practices. It handles scheduling, telehealth, a client portal, documentation and US insurance claims well.

Its focus is mental health and wellness rather than aesthetics and medical-led treatments, so treatment charting with imaging, aesthetic consent, inventory and clinic marketing sit outside its core.

Pabau

Pabau offers an all-in-one cloud software solution tailored to seamlessly manage the unique workflows in med spas, healthcare businesses and aesthetic practices of all sizes. It’s intuitive and easy-to-use enough that new businesses can get it up and running in no time, but it’s comprehensive enough to help practices scale and grow.

It supports businesses with everything from online booking, patient management, forms, automated recalls/reminders, pre- and post-care, POS, and marketing.

It’s not just there to simplify running your business, it’s designed to help you drive revenue and grow.

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Pricing

SimplePractice

SimplePractice is priced per clinician on tiered monthly plans, with higher tiers unlocking more features and some capabilities available as paid add-ons.

For an aesthetics or medical clinic the question is fit: the wellness and insurance-claim tooling is strong, but the aesthetic clinical features and growth tools a clinic runs on are not the product’s focus.

Pabau

Pabau charges a flat monthly fee based on the number of users and clients. For that, you get an incredibly feature-rich system with online bookings, digital client records, robust client records, inventory, point of sale, marketing builder, and lots more. For more information visit our pricing page. 

Pabau’s core functionality is built-in, and we don’t charge extra for essential features. There are some optional fees and upgrades like credits for SMS, telehealth and Pabau Scribe and Marketing Plus (which are super useful!), but everything you need day-to-day is built in.

Pabau offers 12, 24 and 36-month contracts, but they are optional.

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Feature comparison

Why Choose Pabau Over SimplePractice
SimplePractice

Built for medical-led and aesthetic care

SimplePractice is built for therapists and wellness professionals rather than aesthetic and medical-led clinics. Pabau comes with the clinical essentials a medical or aesthetic practice needs — structured charting, smart medical forms, consent and a complete client record — built in for a flat monthly fee.

Built-in before and after photos

Pabau’s before-and-after feature comes with every plan. It lets you store photos in client cards, share them with clients, and track progress visually.
SimplePractice is designed for talk-therapy and wellness documentation, so clinic-grade before-and-after photo tracking is not part of its core.

Predictable, all-in pricing

SimplePractice’s per-clinician tiers put some features behind higher plans and add-ons, so the real cost depends on which tier a clinic needs.
With Pabau, the features a clinic uses every day are included in one plan and you can pay monthly — so what you see is what you pay.

Built-in customizable reports and analytics

SimplePractice reporting focuses on therapy caseloads, billing and US insurance claims.
Meanwhile, Pabau has more than 40 pre-built reports you can customize, or build your own, at no extra cost — with visual pie charts and graphs.

Robust client portal

SimplePractice’s client portal is built around therapy intake, telehealth and appointment self-scheduling.
With Pabau, clients get a portal on mobile and desktop to manage bookings — including cancelling and rescheduling — communicate with the clinic, follow their treatment journey, and view lab results.

Clinical documentation built for medical-led care

SimplePractice’s notes and forms are built for mental-health and wellness documentation rather than aesthetic treatment records.
Pabau is built for medical and aesthetic care: structured charting, smart medical forms, consent and a complete client record are built in, with detailed treatment charting and progress tracking throughout.

Efficient no-show management with flexible, automated deposits

Pabau offers flexible deposits you can customize by service or client, and set a deposit rate to reduce no-shows and protect revenue — backed by automated reminders and confirmations to keep your calendar full.

Flexible and intuitive calendar

Pabau gives you a flexible calendar you can view by day, week or month and tailor to how your team works, with a clean, intuitive layout that is quick for new staff to pick up.

SimplePractice’s calendar is geared to individual therapist caseloads rather than multi-treatment aesthetic clinics.

Having Pabau implemented into the clinic is certainly a relief. It just reduces a whole lot of stress in the clinic.

Amish Patel, Owner / Director / Lead clinician
Intrigue Cosmetic Clinic
Read the case study
  • 4.7 / 5
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  • 4.8 / 5
G2 Leader
G2 Likely To Recommend

Top 5 reasons to choose Pabau over SimplePractice

1. Intuitive, easy-to-use system

Pabau is a modern and intuitive system that is a no-brainer for businesses of all sizes. Its intuitive interface and user-friendly features allow users to find everything they need with just a few clicks.

Many of our clients who are solo practitioners or small businesses have stated that they started using our intuitive and user-friendly system from the get-go.

By contrast, practices moving from a therapy-focused tool like SimplePractice often need aesthetic treatment charting, imaging and consent it is not built to provide.

2. Practice management solution for practices of all sizes

Pabau is great for solo practitioners, new businesses, and big businesses alike. It is an affordable option for teams of one, and it is also robust enough to grow with you and handle large clinics.

SimplePractice is great for solo therapists and wellness practices, but aesthetic and medical-led clinics usually need treatment records, imaging and clinic marketing beyond its scope.

3. An all-in-one solution for med spas and aesthetic practices

Pabau is a superb solution for the aesthetic industry. It has everything you need to run your business: a robust client card, detailed face mapping, structured treatment records, automated recalls for easier client/calendar management, and smart allergy tracking with SNOMED. It also comes with a secure payment terminal for easier payments.

SimplePractice is built for mental health and wellness, so aesthetic depth — face mapping, before-and-after imaging, treatment charting and SNOMED allergy tracking — is not its focus.

4. Core functionalities built-in

With Pabau, everything you need to run your business is built in, so you won't have to pay extra for things like before-and-after photos, detailed and customizable reports, review management, or the client portal. There are some optional fees and upgrades, but everything you need day-to-day is built in.

SimplePractice gates features behind higher per-clinician tiers and add-ons, so aesthetic-clinic essentials can mean paying for a higher plan.

5. A richer, more convenient client experience

Pabau's robust client portal keeps your clients engaged, reducing no-shows while improving treatment outcomes. Clients can easily book/cancel/reschedule appointments online, pay invoices, find treatment notes, see progress photos, and view and edit their medical histories with just a click.

SimplePractice's portal centres on therapy scheduling and telehealth. It does not give aesthetic clients the treatment-journey and progress-photo portal Pabau provides.

Customers That Chose Pabau Over Others

“A clinical CRM that meets all of my needs and makes my life a lot easier! [I love] having my patient’s journey all in one place. Being able to manage marketing and new leads, which previously required juggling various systems.

Pabau has allowed me to streamline my business and gave me more time — which is invaluable.”

Craig H.

Small-business owner

G2 review

“[We love] the ability to free up the clinic of paper once and for all. Having tried a number of different software systems there has always been some paper somewhere. Pabau completely eliminates this. It has every feature you could dream of to reduce the workload.

There’s always someone available if you need help with the system as well.”

Lee H.

Medical practice manager

GetApp review

“Our previous system was OKAY but we needed too many additional “add-ons” to continue to grow our business and service our customers. Pabau is a one-stop shop.”

Carissa P.

Health, wellness, and fitness manager

Capterra review

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SimplePractice is a trademark of its respective owner. Last updated on 07.23.2026

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