Marketing Plus | Advanced Marketing Upgrade | Pabau
Big-clinic marketing,
no big team
Our upgraded marketing suite gives ambitious, growing clinics everything they need to fill the diary, retain more clients, and run the busy work on autopilot.
Stop running your clinic on manual
The essential marketing tools are built into Pabau from day one. Marketing Plus is for clinics ready to automate the busy work and market like a bigger team.
What you've already got with Pabau's marketing tools
- A selection of email templates and one campaign a month
- Ability to set up workflows, charged at 0.5 Pabau credits per action
- Gift cards from a library of standard templates
- Reviews from Google, Facebook, Trustpilot in one place
What Marketing Plus adds
- Unlimited campaigns, premium templates, and scheduled sending
- Unlimited workflows with no credits to track
- Multiple custom sender addresses and the option to remove Pabau branding
- Webhooks, Google Reviews push, and unlimited feedback survey questions
Run your whole clinic on autopilot
Set a workflow up once and it handles the busy work for you — reminders, recalls, and follow-ups that fire automatically, every time.
- ✓Send reminders and recalls that cut no-shows
- ✓Trigger follow-ups and aftercare for every type of service
- ✓Chase outstanding payments without lifting a finger
- ✓Unlimited workflows, no credits to track
Send campaigns that actually land
Reach your whole client base or just the right slice of it, using the booking and spend data already in your Pabau account.
- ✓Unlimited email and SMS campaigns every month
- ✓Premium templates for every occasion, ready to send
- ✓Schedule campaigns to go out while you're with clients
- ✓Segment by spend, demographics, and booking history
Make every message your own
Send professional, on-brand communications without the design work, so every email looks like it came straight from your clinic.
- ✓A growing library of premium, occasion-ready templates
- ✓Send from your own address, not no-reply@pabau.com
- ✓Remove the "Powered by Pabau" tagline entirely
- ✓Themed gift voucher templates with your own backgrounds
Turn happy clients into marketing
Build your reputation automatically as clients come through the door, and gather the feedback you need to keep improving.
- ✓Prompt four and five-star reviewers to post to Google
- ✓Collect feedback with unlimited survey questions
- ✓Translate questions into your clients' preferred language
- ✓See every review from every source in one place
Everything you get
Unlimited workflows
Build as many workflows as you need to run your clinic on autopilot.
Unlimited email campaigns
Send as many email and SMS campaigns as you like each month.
Premium newsletter templates
A growing library of beautifully designed templates for every occasion.
Campaign scheduling
Line up campaigns to send exactly when you choose, for higher open rates.
Targeted segmentation
Segment clients by spend, demographics, and booking history for higher conversions.
Customizable gift cards
Themed gift card templates for every occasion.
Custom 'from' email address
Give every person and team their own 'from' email address, so your emails land like they're from a real person
Remove Pabau branding
Drop the "Powered by Pabau" tagline for fully branded client notifications.
Webhooks
Push real-time updates to your external tools.
Google Reviews integration
Automatically prompt happy clients to share their review on Google.
Unlimited feedback survey questions
Ask as many questions as you need, with no three-question cap.
Which marketing suite is best for you?
Calculate your price
Choose your tier
Choose your currency
All prices exclude VAT or relevant sales tax
The Marketing Plus package that I've got with Pabau is just at the next level. It's got everything, all the marketing tools I've ever looked for in a booking system. You also have hands-on help at any point. It's just amazing.
Before discovering Pabau, I tried many booking systems in search of a comprehensive solution that could handle medical forms, billing, and marketing efficiently. Pabau not only meets these needs but exceeds expectations.
"Excellent software and support from purchasing the software until the last configurations tailored to my needs. The staff is super helpful and provides outstanding customer support and online training on all aspects..."
Frequently asked questions
Standard Pabau already gives you a serious set of marketing tools, including monthly email campaigns, two workflows, a template library, a custom sender address, and aggregated reviews from Google, Facebook, Trustpilot, and Doctify in one place.
Marketing Plus is the next step up. Unlimited campaigns, unlimited workflows, a premium template library, multiple sender addresses across teams, and webhooks for connecting Pabau to your wider stack.
For clinics ready to scale their marketing further, the active Google reviews push drives more reviews to your Google profile, and the expanded feedback question bank lets you collect the patient insight you actually need.
Volume, workflow depth, and stack integration.
Standard Pabau covers the basics well. Marketing Plus is built for clinics where the marketing programme has grown beyond what one campaign a month can support, with multiple offers running at once, workflows across every service rather than the highest-priority few, and external tools that need to talk to Pabau in real time.
If your team is hitting the edges of standard, Marketing Plus is the next step.
Yes.
Marketing Plus supports multiple custom sender addresses, so campaigns can come from different teams, departments, or brands inside the same Pabau account.
Your aesthetics campaigns can come from one address, your weight loss programme from another, and your monthly newsletter from a clinic-wide address. Each one looks like it's been sent by the right team, not by a generic system.
Workflows send appointment reminders by email and SMS at the intervals you choose, so patients are reminded ahead of their appointment without anyone on your team having to chase them.
You can also build workflows for recalls on treatments due for repeat, follow-ups after appointments, and confirmation flows that catch patients who need to reschedule before they no-show.
Standard Pabau gives you two workflows to cover your highest-priority flows. Marketing Plus removes the cap so you can build the full set.
Webhooks let Pabau talk to other tools in your marketing stack in real time.
When a patient books, completes a treatment, or fills out a form, Pabau can push that event straight into another platform, including your CRM, your analytics tool, or your wider marketing automation stack, without waiting for a built integration.
For clinics already running tools outside Pabau, webhooks keep everything working from the same live data without manual exports or daily sync jobs.
Yes.
Standard Pabau already aggregates reviews from Google, Facebook, Trustpilot, and Doctify into one place so you can see, share, respond to, or hide them.
Marketing Plus adds an extra step that actively pushes patients to leave their review on Google specifically, which is the platform most prospective patients check before booking. The result is more Google reviews, higher visibility in local search, and stronger social proof.
There's no complex setup.
Activate it directly from your Pabau account with 30 days free, and all Marketing Plus features become available immediately.
Pre-built workflow templates and template libraries are ready to use straight away, so your team can start sending and automating from day one.
Yes.
Marketing Plus is 30 days free. You can activate it directly from your Pabau account under Setup, then Subscription.
All Marketing Plus features are unlocked immediately for your 30 free days, and you can choose whether to continue at the end.
Yes.
You can build segments based on patient demographics, treatment history, booking behaviour, and more, and send campaigns to the segment that matters for that message.
Marketing Plus removes the campaign cap, so you can run targeted campaigns to multiple segments in the same month rather than choosing one priority audience.
Yes.
Standard Pabau gives you three questions from the feedback question bank.
Marketing Plus expands that to seven prebuilt questions plus unlimited custom questions, so you can build the feedback flows your clinic actually needs, including post-treatment reviews, NPS scores, treatment-specific feedback, and anything else worth asking.
One platform for your entire practice
See how Pabau gives you all the tools you need to reduce admin, improve the patient experience, and support sustainable growth.
