The Pabau CRM platform
Our all-in-one software solution for clinics, spa’s and salons
Register now and get the support you need to take your aesthetic business to the next level!
Natalie Dryden
Business Consultant
For over 12 years, Natalie has been working with Doctors, Nurses, Surgeons and other clinicians in UK Healthcare, Medical Aesthetics, Dentistry, & Wellness. Natalie has a passion for digital transformation and with a background in Operations and CQC management, she loves to help business owners achieve success.Â
“We’ve teamed up with some of the top professionals in the industry to provide some food for thought and to get you on the right track, especially in your first year of business”
– Natalie Dryden
Thea
Customer Success Specialist
Thea & Nick are Customer Success specialists, focused on producing educational content for Pabau’s users. Familiar with the ins and outs of the software, they’re experts at utilizing it to the fullest.
Nick
Customer Success Specialist
To help you in your journey towards becoming a successful aesthetic business owner, Pabau has created a unique educational webinar series with expert guests bringing topics that will help you understand what’s important and what’s not.
In the second half of each session, our team of Pabau Specialists will introduce you to the tools within our system that will help you put the topic in practice and achieve more, with less work.
If you haven’t already claimed your FREE* Pabau account, you can do so by clicking here.
*no subscription fees until you reach over 50 clients. Discounted setup and training fees may apply.
GUEST
Director at AB Aesthetic Services
After years managing a large chain of aesthetic clinics, Amanda now works as an independent business advisor and aesthetic consultant supporting and further developing individual aesthetic clinics and practitioners utilising her extensive knowledge and skills in the aesthetic industry.
Release date: Tuesday, 20 December 2022
Key points:
Know your numbers, and make informed decisions to minimise risk and ensure profitability
Draw up a document that will guide you through each stage of starting and managing your business
Free download to a handy checklist and e-book to make sure you’re covering all the essentials
GUEST
Director at AB Aesthetic Services
After years managing a large chain of aesthetic clinics, Amanda now works as an independent business advisor and aesthetic consultant supporting and further developing individual aesthetic clinics and practitioners utilising her extensive knowledge and skills in the aesthetic industry.
Release date: Tuesday, 27 December 2022
Key points:
Keeping it simple, mastering effective communication and managing yourself as a business owner
The power of small changes that accumulate meaningful gains for your business over time
Understanding what decision triggers are and how to instill trust in your patients
Gain access to a deep dive workshop and a personalised assessment call with Alan Adams
GUEST
The Clinic Coach
Alan Adams is an award-winning business coach, professional speaker, and bestselling author. The publication of his third book, The Beautiful Business: Secrets to Sculpting Your Ultimate Clinic focuses on the medical, cosmetic and aesthetic clinic sector. He was a finalist in The Association of Professional Coaches, Trainers & Consultants’ Coach of the Year Awards, and has been recognised by Enterprise Nation as a Top 50 Advisor in the UK.
GUEST
Hamilton Fraser
Shelly has 15 years of insurance experience and five directly within the aesthetics sector. Whilst working closely, UK Wide, with key associations, trade bodies and training courses in the sector, Shelly delivers various webinars and regional talks while travelling all over the country to assist medical professionals by providing them with the information needed to start or grow their cosmetic business
Release date: Tuesday, 03 January 2023
Key points:
Understanding the types of policies and the cover you need is quick and easy with the Hamilton Fraser online quote and buy facility
Practical steps to take and guidance on what to do when things go wrong
Adopting this approach in your business will help you to reduce risk and minimise the impact of complaints
How a robust record keeping system can assist you with defending claims made against you
Release date: Tuesday, 10 January 2023
Key points:
An overview of the benefits of having your own website and how to either create a DIY website or chose the right website professional to do it for you
Educate yourself in website terminology. Knowing what features you need to have a website that helps your business grow
The most important pages for a starter website and how you can add and update your content as your business matures
Simple and effective ways you can improve your search engine ranking
GUEST
Aesthetic Web
Having spent the last 20 years using digital marketing platforms to promote his own companies and clients online, Mike is keen to share his knowledge and experience. He is passionate about working with small businesses and combining new ideas with tried and tested theories to produce outstanding results. His tuition is designed to be bite-sized with real-life examples to ensure you can put your new skills into practice immediately.Â
GUEST
Enquirybot
Adam is the Co-Founder and Director of Sales at EnquiryBot, an advanced, automated chatbot and sales management system which increases website enquiries by at least 240% and returns an annual ROI in around 4 weeks. Adam has a deep understanding of the history of chatbots which were pioneered by large corporations with big budgets, and how this created problems for SMEs looking to benefit from the technology.
Release date: Tuesday, 17 January 2023
Key points:
The purpose and impact of your website and social media presence on the modern day ‘customer’
Understanding what Google Analytics is and why we need it – p.s. it’s FREE!Â
These tips will engage your website visitors, enabling them to easily navigate your site and make contact with youÂ
The pros and cons of chatbots on the market and what results you should expect from acquiring a chatbot for your business
Release date: Tuesday, 24 January 2023
Key points:
Considerations for becoming a sole trader in aesthetics and what you need to know about self-assessment
An overview of when tax is payable and the types of expenses you can claim as an aesthetics business owner
Guidance on when you are required to register for VAT and HMRC’s view on cosmetic treatments
A breakdown of the requirements for a limited company, an explanation of the corporate tax rates and how to get money out of your company
GUEST
 AF Tax Solutions
Having spent 8 years as a HM Inspector of Taxes and 10 years working in the private sector Andrew has gained extensive experience in all areas of taxation including income tax, capital gains tax, corporation tax, PAYE, national insurance and inheritance tax. With specialist experience working with aesthetic businesses and in private healthcare, AF Tax Solutions offers a personal and reliable service that aims to provide clients with tax advice that is proactive rather than reactive.
GUEST
TChauhan Consultancy
Taruna’s work involves supporting businesses in the healthcare and social care sector that undertake a regulated activity with the Care Quality Commission (CQC). She mentors and coaches the sector right from the start of their journey with their CQC application and then provides ongoing support to be inspection ready using her Continuous Quality Success Framework.
Release date: Tuesday, 31 January 2023
Key points:
The types of aesthetic treatments that are regulated by the CQC and what it means if you carry out these treatments without being registered
An overview of the types of policies and other documents you will need to have in place for your registration
An explanation of what the KLOE’s are and how you can demonstrate you are incorporating practices into your business that reflect good standards of care
Release date: Tuesday, 07 February 2023
Key points:
Adam provides some invaluable guidance on how to kick start your marketing plan. With tips on how to attract new and returning business with simple inbound and outbound marketing initiatives, this session will provide you with practical advice that you can execute from day 1
Not only will you learn about how to target the ideal patients for your business but you’ll also learn how to save time by automating your marketing outreach
The aesthetics market is competitive. For those aspiring to become an elite practice, there are strategies you can use to create high value packages and avoid discounting
GUEST
Aesthetic Altitude
Adam is a marketing strategist, entrepreneur, and owner of BrandingMD. He has spoken for industry-leading companies in the US and globally, including Allergan, Merz, Candela and BTL Aesthetics. He recently spoke at the Annual Society for Dermatologic Surgery annual meeting and the Global Aesthetics Conference. Haroun is also the author of Now The Patient Will See You – which serves as a strategic guide to branding and positioning for aesthetic practices.
GUEST
Clinic Connect/BHMMedia
Gavin has been in healthcare marketing for 15 years. As a sales & marketing specialist, he’s worked with some of the UK’s leading clinics and practitioners. He runs a series of courses designed to help practice owners maximise their potential.
Release date: Tuesday, 14 February 2023
Key points:
Overcoming any misconceptions you may have around collecting reviews and how reviews can help build trust
Learn how implementing a strategy will keep you ahead of the curve and will give you a competitive edge
The key platforms where you should collect your reviews
The process to follow and how to ask for a review to ensure you achieve your benchmark
Release date: Tuesday, 21 February 2023
Key points:
What to think about before spending any money on digital advertising
Get the right people through your door and increase conversion by following this method
An explanation of the 4 main ways to respond to new leads and convert more enquiries
GUEST
Boost My Customers
Richard is the founder of a vibrant Facebook advertising agency, Boost My Customers, who specialise in helping salons & clinics generate bookings on demand. After working with 50+ clinics/salons, Richard knows the exact steps you need to take in order to fill up your bookings with high-paying clients.
GUEST
Nurse Prescriber
Julie Scott is an NMC registered Independent Nurse Prescriber and Level 7 qualified aesthetic injector with over 25 years experience in the field of plastics and skin rejuvenation. She is the owner and Clinical Director of Facial Aesthetics, a successful clinic in Essex offering a wide range of aesthetic and skin treatments. Julie is also a clinical injectables trainer and mentor, having taught extensively over her career.Â
Release date: TO BE ANNOUNCED
Key points:
A patient-centric approach based on customer care and results
Matching your online presence with your in-clinic and face-to-face atmosphere and experience
The importance of the initial consultation to lay the foundations for a positive practitioner-patient relationship
Practical recommendations that you can implement in your practice to enhance your patient experience
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