Despina Petrushevska, Author at Pabau

Scaling isn’t just about taking on more clients, hiring more staff, or upgradi...

Despina Petrushevska

Last Updated: Sep 22, 2026

With more people trading razors and wax strips for longer-term solutions, the de...

Despina Petrushevska

Last Updated: Sep 22, 2026

Key Takeaways AI’s biggest wins in healthcare are faster, more accurate di...

Despina Petrushevska

Last Updated: Sep 22, 2026

Key Takeaways Google and Meta treat IV drips as a health service, so lifestyle-f...

Despina Petrushevska

Last Updated: Sep 22, 2026

Handling tipping at med spas can feel like a guessing game. Clients ask “d...

Despina Petrushevska

Last Updated: Sep 22, 2026

Key Takeaways SB 803 (effective January 1, 2022) cut cosmetology training to 1,0...

Despina Petrushevska

Last Updated: Sep 22, 2026

Many people are drawn to aesthetics as a career, whether you come from a medical...

Despina Petrushevska

Last Updated: Sep 22, 2026

In this whirl of social media, flashy online ads, and influencer campaigns, it&#...

Despina Petrushevska

Last Updated: Sep 22, 2026

Key Takeaways The right marketing mix depends on your stage: new med spas should...

Despina Petrushevska

Last Updated: Sep 22, 2026

Despina Petrushevska